Mike Rich
Global Marketing Director The EntertainerCMO Conference Day One: Tuesday, 24 November 2020
2:10 PM CASE-STUDY: How to get the mix right between technology and team skill sets?
Expert will share how they got the mix right between tech and internal skills as well as when outsourcing has proved to add to the success of the project.
CMO Conference Day Two: Wednesday, 25 November 2020
3:30 PM CLOSING PANEL DISCUSSION: Measuring & re-evaluating your returns on marketing investments
It could be very difficult to measure ROI due to variety of channels and external partnerships through influencers or loyalty programmes. Experts end the forum with an informative discussion on marketing ROI and leaves the audience with food for thought to re-evaluate strategies to improve ROI.
Check out the incredible speaker line-up to see who will be joining Mike.
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